The Motherly Instincts Story

Motherly Instincts  opened in Canberra in 2005.

In July 2012 the business was sold to Samantha Fooks.

Samantha gave birth to her first child, Curtis, in October 2011 and in July 2013 she welcomed her daughter, Ivy. Samantha understands how important it is to find comfortable, versatile and stylish maternity and nursing wear. 

Motherly Instincts also offers a formal wear hire service - great for those one off occasions! 

Samantha understands the importance of customer service and strives to build a business that is strong and reliable. 

We provide a wide range of Australian and New Zealand brand maternity clothing and bring them to you at the best price we can. We work hard to provide a calm and exciting environment for new mums and the wonderful existing mums. 

Everyone is different and we try our best to find you the right fit for your growing belly.

If you do not see your size or colour available, please contact us and we will try our best to find it for you!

If there is something you'd like to see us stock, we'd love to hear from you so please let us know!!

Find us on facebook at or on Instagram motherly_instincts_maternity

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